From A Hair Serum With SPF To A Printed Office Tote Bag, 6 Amazing Lifestyle Launches For August 2024

Like the sense of renewal that the rains bring, August does that to the current season. Somewhere between drenched monsoon days and sticky humid ones, the month brings with it promise of what's to come. Part of that can come from the new launches that August brings with it. This month in the lifestyle sector, there are hair serums which have added sun protection, tote bags which can carry your world in style and many more arrivals. Keep reading as we list the 6 amazing lifestyle launches which have arrived in the month of August.

(Also Read: From Thoughtfully Designed Travel Luggage To Bodycare That Smells Like Perfume, 12 New Launches From July 2024)

1. This Zouk tote will be your stylish companion

Work gear needs to be functional but that almost always comes at the cost of fashion. Zouk aims to change that. The brand launched its Office Tote Bag which comes swathed in funky printed fabric. It features two shoulder straps and has a main compartment with a zipper partition. Its padded laptop compartment can fit a 15.6-inch laptop along with a zipper pocket and a water bottle case on the interior. It also has a back zipper pocket for quick access to your belongings from the exterior. The bag is made of vegan material, handicraft fabric and a water-resistant inner lining to hold all you need and more.

The Zouk Office Tote is priced at Rs 2,859 and is available on the official brand website.

2. Give your casual style an uplift with Crocs

From being known as rainy day footwear, Crocs is now a style setter of the fashion revolution. In line with casual fashion trends, Crocs have found their way to the outfits of stylistas in the sphere. This month, the brand introduces four new colours in the Classic Clog style namely, Dark Iris, Green Ivy, Wheat and Ivy. Layered with tube socks or decorated with Jibbitz, each of these new colors not only offer the comfort which the shoe is known for but also allow one to showcase their individuality. Perfect for making a statement or adding a subtle pop to your look, you won't want to miss adding a pair to your casual style, stat.

Crocs Classic Clogs are priced at Rs 3,995 and is available on the official brand website.

3. Control frizz and sun protect with Minimalist's hair serum

Trust us when we say this isn't like any other hair serum you've ever used. Minimalist, a brand known for powerful and efficient formulas, has launched its Frizz Control Complex serum. The powerful hair serum fights frizz, strengthens hair, and boosts shine with a blend of keratin, ceramide, and Argan oil. Additionally, this lightweight formula with SPF 30 also protects from sun damage to provide smooth, soft, and frizz-free hair. It comes in a clear glass bottle with a pipette for application.

The Minimalist Frizz Control Complex serum is priced at Rs 599 and is available on the official brand website.

4. This La Mior viral foundation is a makeup and skincare hybrid product

La Mior has launched micro-droplet-based foundation, which they say is the first-of-its-kind in India. A look at the Glow Burst Encapsulated Foundation itself reveals how the formula consists of a multitude of suspended drops of foundation. When applied, the pigmented capsules blend together to give a bare skin radiant glow effect that looks radiant and refreshed but like real skin. It has a tone-improving skincare base and promises 12 hours of hydration. The foundation is vegan and cruelty-free as well.

The La Mior Glow Burst Encapsulated Foundation is priced at Rs 1,495 for 30ml and is available on the official brand website.

5. FOY is set to personalise the beauty experience

Your beauty shopping experience is set to change with FOY. The platform has an extensive assortment of skincare, makeup, bath and body, and hair care with more than 100 brands international and homegrown brands. FOY stands out from other beauty platforms because it's run by experts who create personalised care plans to meet each customer's unique needs. They star feature is the AI Skin Test and AI Foundation Finder which takes hyper-personalization of products to the next level, thus enabling people to feel their best by providing individualized beauty solutions.

6. Dove's new hair range doesn't allow hydration to dip

Dove has launched its Glycolic + Hydration hair care range, which is designed to repair and restore hydration to dry, rough hair. It is made with an Advanced Hydra-Glycol formula and Hydrating Nano-Molecules to provide lightweight moisture that doesn't weigh hair down for all hair types. The range includes a shampoo, conditioner, and spray serum, designed to deliver up to 100 hours of hydrated, fluid hair.